Who Are The Elite Entrepreneurs?

THE ULTRAPRENEUR – an entrepreneur with a net investable wealth in excess of USD25 million. CSR is a notably more important aspect of their approach to business and investingo;
- 77% consider CSR as either an important or extremely important element in their businesses and investments. In their current portfolio Ultrapreneurs have 9.0% of their total assets in Socially Responsible Investments (SRIs).
- They are the most optimistic of all entrepreneur types participating in the survey, with 71% expecting profits to rise in the next 12 months.
- Their top 5 preferred markets for entrepreneurialism opportunities are the USA (70%), China (67%), Germany (64%), France (57%), and the United Kingdom (55%).
- Following a liquidity event such as the sale of a business, Ultrapreneurs expect to allocate 15% of their wealth assets into angel investments and private equity. On average, they are willing to allocate 10% into new business ventures that they start themselves.

They are relentless in their approach to company creation to support wealth creation and own or have established four or more operating companies.
- The average number of companies established by the Serialpreneur is 7.5, nearly four times the average of a non-Serialpreneur who has typically started 1.7 companies.
- The annual turnover for their primary business is USD10.3 million, 37% higher than average revenues for non-Serialpreneurs.
- In terms of their current portfolio of businesses, 21% of Serialpreneurs consider the next greatest opportunity to be “Starting up a new business in a new industry”
- The countries with the highest proportion of Serialpreneurs are India, France, the USA, and Indonesia.

They are maturing and entering a new life phase where family plays a bigger part in their decision making and ambitions. They are born between 1980 and 2000.
- They have a strong desire to become Serialpreneurs; 31% are already owners of multiple businesses.
- The top 3 industries where Millennipreneurs accumulated the majority of their wealth are Information Technology, Online/Mobile & Digital, and Engineering.
- 43% of serial Millennipreneurs (entrepreneurs aged 35 or younger who have established at least four companies to date) identified “Development in Education” as a wealth creation opportunity that they can explore through their involvement in multiple companies. In addition, 42% of serial Millennipreneurs saw a “Communication revolution” as a future wealth opportunity while 39% saw the same wealth opportunity in a “Scientific and Technology revolution”.

They have smashed the glass ceiling but recognise that the future success of the next wave of female entrepreneurs requires more collective effort on their part.
- The Elite Woman Entrepreneur has an average personal net worth of USD15.9 million. In addition, Women Entrepreneurs have typically started 4 companies in their lifetime with their primary business having an average annual turnover of USD8.6 million. Across these three metrics, the average Woman Entrepreneur outperformed the average male entrepreneur.
- Women entrepreneurs stress the need for meticulous preparation and knowledge as the route to success. They stress that the best way to manage doubts is to increase the level of knowledge-based certainty.
- Females are more likely than men to be first generation success stories. A third have no family history of business ownership.
- Their common goal is to combine achieving positive outcomes for their business and change society. They are aware of the legacy they want to lay down for future entrepreneurs – either female or male – to follow effectively in their footsteps.

They are bigger fans of deploying their capital into private businesses rather than deploying themselves. They are aged 55 or over.
- Boomerpreneurs started their entrepreneurial ventures much later in life (establishing their first company aged 37), 13 years later than Millennipreneurs, who generally began their business activities in their mid-twenties.
- In the next five years, Boomerpreneurs are most likely to increase their usage of “Investment Funds”, “Private Equity” and “Equity Funding” to make entrepreneurial-related investments in the future.
- Crowd funding is increasing in relative importance with 57% of Boomerpreneurs likely to step up their usage of this vehicle for entrepreneurial investments in the next 5 years.
- 80% of Italian and Hong Kong Boomerpreneurs indicated a preference for their family to be involved in the future management of their businesses. 68% of French Boomerpreneurs shows the same interest in involving their family members either actively or passively in the management of their businesses.
AND YOU?
WHAT KIND OF ELITE ENTREPRENEUR ARE YOU?
Take the quizz with the New York Times!