LET’S TALK ABOUT SUSTAINABILITY
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The way Millennials view mobility is different from previous generations. Numerous trends are emerging, with sustainability as the common theme.
Cars that are increasingly ACE
The evolution of the personal car can be summarised by the acronym ACE, i.e. autonomous, connected and electric.
• It is clear that connectivity is already quite advanced, especially evidenced by smartphone use.
• Electrification is progressing rapidly and is expected to see real growth in the coming years.
For the most environmentally aware consumers and users of leased vehicles, (green) electro-mobility is a logical choice. Moreover, an electric car has many other advantages. By opting for such a vehicle, you can drive in any low emission zone (LEZ). You also limit the risk of an unpleasant surprise linked to changes in legislation and taxation.
For a company, a fleet of electric cars improves its image. This proves that it assumes its social responsibility and contributes to the sustainable transition, especially if we look at the situation as a whole, since electric vehicles can be used to store electricity, both at home and at work.
“In urban areas, smartphones are becoming the main access to mobility.”
Philippe Kahn - Arval Mobility Manager
Shared and multimodal mobility
However, electrification is still not enough to talk of a lasting revolution. The latter also requires shared mobility, helping to relieve congestion in cities through shared bicycles, scooters and cars. The concept of mobility as a service responds to the move away from possession, to use, seen with music and films for example.
For Millennials, shared mobility and multimodality come naturally. As such, in urban areas, smartphones are becoming the main access to mobility. They are used as the key to unlock a shared scooter, buy a transport ticket or book a Uber.
It is therefore in the interest of companies to review their mobility policy. The simple leased vehicle is no longer enough, the watchword is flexibility. Many young people do not hold a driving licence and therefore do not need a car. More broadly, employers must ensure that it is possible to offer a wide range of mobility solutions to enable everyone to put together their ideal combination.
The mobility budget is very appropriate here. It combines a personal car with multimodal solutions such as a season ticket (for public transport) or a shared mobility platform. Everyone can therefore opt for the best mobility solution at any given time.
The opinions given on this website are those of the authors and do not necessarily represent the position of BNP Paribas Wealth Management.
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